ChampionshipSportsTraining.com Case Study – WordPress Membership Site Startup

October 29, 2009 by Doug Mitchell · Leave a Comment

We have been working with Doug Whipple at ChampionshipSportsTraining.com for a while now. Doug came to CWM a while ago and had about 8 different possible business models that he was thinking about. However the foundations for what Doug wanted to accomplish were the same. createWOWmedia needed to:

Build a membership based site using wordpress that give Doug a platform to offer archived video content for sale.
Build a site that would allow Doug to offer live video streams privately to members.
Build a site that would allow organic PR efforts through blogging and email marketing to happen with ease.

We build Doug’s site using WordPress and a group of other plugins and software solutions. Total software investment for this powerful site? About $200. CST just had some GREAT press coverage today in the Des Moines Register as well. This article really highlights that Doug has hit on something. Why shouldn’t grandma and uncle Joe see their boy play ball in the next city, state, or county…when for the price of a ticket they can watch it LIVE on their computer? Doug has only begun and this model is really about take off and we’re proud to be driving the technology for his solution.