New Virtual Coaching Option for Businesses

December 7, 2009 by Doug Mitchell · Leave a Comment

We’re making a big push to serve businesses (especially the smaller ones who are getting squeezed) with usable knowledge and strategies to become more findable and engaging on the web. To that end, we’re beginning a ongoing web based coaching system that provides 10 minutes of structured content then 50 minutes open QA with 6 clients at a time.. TWO times per month.

This way we’ll all get our fair share of talk..and QA. We will use a video-audio conference solution like Skype or Oovoo and we might even try to utilize TalkShoe. We’ll cover topics like audio, video, blogging, content creation, and all of the findability and organic SEO mojo you’re looking for.

Our goal is to put like minds in a virtual room during a one hour time block twice per month. That’s 2 hours of discussion, QA, feedback, interaction, and learning for the sweet little price of $47/month. We’ll set you up on a recurring monthly charge and you can quit, bail, jump, drop, leap, hop out anytime you choose with one simple email or call.

If you’re interested in this, you can email me directly doug@createWOWmedia.com and we’ll get you signed up. We anticipate the first session to be in early January. Once we have a group of 6, we’ll form another one and progress until we are full. We’ll probably start with an end of business day time…and a lunch and learn mid-day time to start with to accommodate your schedules.

As always, one-on-one consulting is available from our team but we know how tight resources are these days. We’re trying to strike the right balance for you and bring you value. If you’re ready, hop on board.

Investment: $47/month recurring on your credit card.

Times/days:

Wednesday’s beginning at
12PM-1PM
2PM-3PM
4PM-5pm
6PM-7PM

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Filed under: findability, small business
Tagged: coaching, Consulting, QA, video, virtual

What I learned most from 6 Sigma Training and Social Media Immersion

October 12, 2009 by Doug Mitchell · Leave a Comment

: Image via Wikipedia

When I got done with my 6 Sigma Black Belt training the question looming in the back of my brain was, “Why did we only spend about 1 day of 20 talking about change management and the corporate culture aspects of deploying 6 sigma as a business tool?” My gut told me that culture and inertia are the hardest things to overcome. So here we were handed a new tool kit but but only 1/20th of our training was spent explaining how to beat the house odds.

So it goes in the land of social media or new media engagement tools. So many “experts” and coaches engage clients and give them the tools…while the client says, “Just give this stuff to Jennie in Marketing…she just graduated and is in tune with “The Facebook” and that “Tweeter”. Not good.

While there is no perfect formula and I don’t advocate the “Wait until all conditions are perfect before deploying” model…I do think it’s wise to work with your client to assess and plan for the inevitable difficulty of who will drive these new marketing avenues when the cool factor declines. Are you embracing these tools as a key part of strategy or simply doing it ‘because’? Are you looking for clear and measurable results? Or…are you just dipping your toes in the water to if your strategy will reveal itself? I don’t think any of these strategies are wrong. But, they all depend on the most change resistant element in the mix…the human.